In recent years we have seen personal and corporate reputations, western democracies, and even the concept of truth itself undermined by the dissemination of orchestrated campaigns of disinformation. Metafact aims to shine a light at the source of the millions of lies spread every day online.
MetaFact uses deep content, network and domain analysis to categorise and prioritise claims before they become viral. Simply put, our tool tracks claims, not users. It then tracks the interaction of accounts. This empowers newsrooms and businesses with the ability to react in real time, refuting claims, identifying and reporting bots, and targeting those responsible for disinformation campaigns before serious damage is done.